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I know I’m always talking about defining success on your own terms. You may even think I’m obsessed with that, and you may be right. I am of the belief that our societal desire to define success is part of what blocks us from being happy and achieving our potential in life. Linking a certain status, …

Read More about Redefining Success Beyond Fortune and Fame

I’ve been thinking about vlogging for quite a while. It’s not a foreign concept to me because I used to do videos all the time in my former life as a web developer with my company Designed 2 Impress, Inc., before it was merged into what today is “Guided Path to Success, Inc.” However, after …

Read More about Proven Secrets to Become A Successful YouTube Vlogger

Journalists, editors, and researchers are always looking for an expert to interview on their media outlets, and that could be you. How is that possible? Consistently publishing blog posts on your website makes you a newsworthy personality and increases your possibilities of being featured on news media. Adding a media page is a strategy you …

Read More about Why Your Blog Needs A Media Page and Top 7 Things To Include

I headed to San Antonio on Saturday morning and traded my sleep for a nerdy experience at the very first ever Word Camp San Antonio (#WCSATX). We brought our 17 month old darling with us to introduce her to all the geek fun at an early age… Well, not really, we took turns attending the …

Read More about 21 Things You Can Do Right Now To Dramatically Improve Your WordPress Blog

Logo design [ or meme – as we call it in Guerrilla Marketing ] is a critical step to creating your brand because it establishes the image your audience associates with your offering. With that being said, your logo must be meaningful, purposeful, and beautiful. An effective logo has the capacity to alter human behavior! …

Read More about 7 Best Practices You Need To Know Before Designing Your Logo

When talking about your brand (your company, your products, your services, your blog…you), it helps to “get in your reader’s shoes.” Whether you call them your target market, your audience, your prospects, or your niche, they all have one thing in common: They follow people, not brands… they follow the person behind the blog or …

Read More about Are You Answering These Important Questions On Your About Page?

A new year offers the opportunity to look back and reflect on the past months and review the lessons learned, but more importantly, to move forward and create the success we want to experience. Many people set New Year’s resolutions, vowing to get in better shape physically, financially, or emotionally. But how about professionally? While …

Read More about 10 Powerful Ideas for a Prosperous New Business

I am a huge fan of LinkedIn and I have enjoyed teaching LinkedIn workshops and webinars over the years to empower mom entrepreneurs to take advantage of the power of LinkedIn to grow their home based business. We all know that Social Media has redefined journalism and LinkedIn is a great outlet to connect and …

Read More about 5 Proven Ways To Leverage The Media Power Of LinkedIN